This is a cross-post from Amelia Greenhall’s blog.
I am very hopeful that other intersectional feminist tech publications – possibly many others – will start in the coming year. This blog post is my way of supporting these nascent publications: an offering of everything I’ve learned about starting and running publishing companies.
After I wrote a blog post (What it was like to co-found Model View Culture with Shanley Kane) that disclosed that my business partner had been emotionally and verbally abusive, a number of people who had written for Model View Culture wrote nuanced, thoughtful pieces about it. (Links at the end.) In particular, Amelia Abreu wrote “Now start yr own band: on relationships, trauma, and tech feminism”. The last sentence of her essay really resonated with me:
“To borrow an old riot grrrl catchphrase, “Now start yr own band”. I neither want nor need to be aligned with a movement that is led unilaterally, and I also have no problem supporting those who need to control their own visions. We have the momentum, so now let’s start a bunch of new conversations and some new venues for them.”
At the moment, I have no interest in (or time for) starting another intersectional feminist tech publication, but I do possess a lot of knowledge about what goes into running one. I have pulled it all together here in hopes that it will help people who are considering starting a new publication. Here’s my (California/USA-flavored) advice on publishing, collaborating, budgeting, business incorporating, working with lawyers, being profitable, and anything else I thought was both important and non-obvious. I also asked Valerie Aurora (co-founder of The Ada Initiative and one of the women I co-founded Double Union with) to contribute to this article, including the sections on incorporation, choosing a founder, choosing a board of directors and advisors, making a budget, and raising money.
May this be of use.
— Amelia Greenhall (@ameliagreenhall), San Francisco, January 2015